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Concept Architecture

Complete design-led solutions focused on people, their welfare and the use of space, built on a backbone of technical excellence and innovation.

Concept Design

BSBG's concpt design studio is a dynamic, collaborative team of design architects guided by principles defined by Group Design Director, Michael Lewis. 

 

The +studio design ethos is founded upon the creation of authentic design-led experiences that positively influence and impact upon people. Our designers have a raw, infectious enthusiasm for crafting meaningful spaces, combined with the confidence to design expressively, intuitively, and not always in a way that is customary. 

 

Our focus on the use of space is resolute; understanding how people react to spaces, and the emotive connection people have to architecture, materials, colours and textures. The duty of care we put into design helps people feel connected to our projects, which naturally become memorable destinations that people are instinctively drawn to. This is testament to the time we invest in perfecting every component of the scheme. Our belief is that the best projects are those that pay attention to the details. Designs that have this focus will survive and enjoy enduring popularity, because they are crafted beautifully, with thought and reason. 
 

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Design legacy

There are many layers to creating a design that engages with people. Each project has its own context, and for us these layers are interchangeable depending upon the design aspiration. We have a responsibility to sculpt an architectural response, daring to create something outside the realms of what is generally accepted, but definitively based on the same principles of producing outstanding spaces. 

 

We are aware of our responsibility as designers. We understand that we’re not delivering a solution for a point in time, we are sculpting a space for people, the legacy of which goes beyond the scope of the brief. Our reputation is based on our ability to deliver emotive, flexible designs which provide value not only during the construction stage, but long after they are delivered. We design for the life cycle. This multi-faceted process considers the commercial response, the flexibility of the space; understanding that the building use may evolve with time, and facilitating that.

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Embracing new technology

A core component of the experimental aspect to design within +studio comes from our application of software, and exploration of the possibilities and impacts new technology could have on our work. We understand how to design and how to communicate our designs in 3D. This is not only about communication of design with the client, it’s also about getting the best from the consultant delivering the design. 

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Communicating in 3D

We communicate the quality of the design, the details, materials, incorporating lighting, signage, wayfinding and landscaping - in 3D. By communicating all these elements in a visual environment that’s accessible, we believe we’ve found the utopia of design communication. People can go inside our spaces and become immersed in the designer’s vision at a remarkably early stage. 

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Experience of space

We aspire to lift the quality of design and experience of space, drawing influence from nature, from beautifully crafted examples of design around the world, and from imagining how people will react and interact with our designs. It’s all based on the correct design foundation for the project, or the experience of the space. 

Michael Lewis

Group Design Director

Our clients and partners feel a tangible passion for design, and a design duty that acknowledges how people use buildings, and how people experience spaces.

Leadership Team

Scott Orwin

Scott Orwin

Senior Partner

Michael Lewis

Michael Lewis

Group Design Director

Roxanne Djaiji

Roxanne Djaiji

Associate

How we work

01

Design with speed and experience

Our approach is grounded in practical delivery knowledge, ensuring that design decisions are informed, buildable and aligned with commercial objectives from the outset. This allows us to move with pace while maintaining control, clarity and confidence throughout the process.

02

Fully resolved digital design

At concept stage, we go significantly beyond traditional architectural outputs. We produce fully navigatable, materially defined and geometrically resolved models that act as a comprehensive digital mock-up of the scheme. This level of visualisation is the closest representation of the completed project available at such an early stage.

03

Clarity, collaboration and design certainty

Our process is designed to bring clarity and certainty to every stage of development. By combining technical precision with experiential design, we create an environment where informed decisions can be made quickly and confidently.

 

Clients are actively involved throughout, engaging with the model and providing real-time feedback. This collaborative approach accelerates alignment, strengthens outcomes and ensures the final design balances performance, cost and user experience.

 

By the end of concept, projects are resolved to a level typically achieved much later in the design process, providing a significant head start into subsequent stages and supporting successful delivery.

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