BSBG to deliver Langham Place design for Omniyat

Words by BSBG Media Team, Tuesday 29 May 2018

Luxury international hospitality group The Langham is coming to Dubai, and will open a hotel and residence in 2020 under the modern Langham Place brand, developer Omniyat has announced. The prestigious project is presented in a dual tower format, and is situated on the banks of Dubai Canal at the heart of the new Marasi development in Business Bay. BSBG is managing the design and delivery of the Langham Place, having taking involvement during the concept stage as Lead Consultant, Executive Architect and Structural Engineer.

The hotel tower will feature 169 rooms, while the second tower includes 239 serviced one, two and three-bedroom residences, as well as deluxe penthouses. The BUA for the project is 680,838 square foot.

Langham Place hotels are predominantly to be found across Asia, providing a contemporary and urban relative to the more traditional roots of The Langham, which originated in London in 1865. The Langham in London is in fact said to be the birthplace of the ‘afternoon tea’ - a very British tradition.

The Langham and Dubai - a perfect fit

That ‘The Langham’ brand hasn’t previously been introduced to the lucrative hospitality market in Dubai may come as something of a surprise to those familiar with the emirate’s hospitality offerings, as the brand’s penchant for elegance and reputation for the luxurious seemingly makes the hotel a perfect candidate for success in the Dubai tourism sector.

Having opened its doors in 1865, The Langham in London quickly gained a reputation as being a hotel that would often accomplish ‘firsts’ for the hotel industry, much as Dubai targets the same; a modern city looking to embrace innovation and technology. The Langham became known as the first ‘Grand Hotel’ in Europe, and was also a pioneer in the implementation of air conditioning and hydraulic lifts.

BSBG’s current hotel projects and branded residences

BSBG’s portfolio currently boasts four live hotel projects. As well as Langham Place, the practice is also leading the design coordination and delivery of another exclusive international hotel brand - The Dorchester Collection, also on behalf of Omniyat. Private Residences by Dorchester Collection is similarly a 5-star exclusive dual tower interlinking development, with one tower a hotel and the other residences. It too is situated in Business Bay overlooking the canal. This project is scheduled for a late 2020 completion.

The exclusive Banyan Tree brand is soon to make its first entrance into the residential market, with the exclusive Banyan Tree Residences - Hillside Dubai located in Jumeirah Lakes Towers. The BSBG-designed tower and masterplan is currently at the mid-point of construction, and when complete will provide 110,000 sq. ft. of luxurious resort-style living for its residents. Currently the tower has reached its 14th level of 31.

In close vicinity to the BSBG Headquarters, Aloft City Centre Deira is making great progress, and will bring an edgy urban boutique vibe to Deira, targeted at Millennial travellers with a very precise set of expectations from a modern hotel. The target for completion and handover is by the close 2018.

Also on site, is the BSBG-designed Jebel Ali Park Hotel, which overlooks the popular golf course in the corner site of the wider Jebel Ali Hotel complex. More details on this project will follow shortly.

Langham Place is the fourth current live hotel project for BSBG, and as the group’s expanding portfolio of projects in the hospitality sector illustrates, this is an avenue that has been prioritised as a key sector for BSBG on an international front.

Reputation for design and delivery

Alistair McMillan, BSBG Managing Partner, told us that BSBG’s role in delivering another of Dubai’s top hotels speaks for the level of trust the group has gained among the top developers in the Middle East, as a result of successfully delivering numerous projects - under very demanding circumstances. “Langham Place is a very exciting project for us for a number of reasons,” he said.

“It presents us with an opportunity to work alongside Omniyat once again following The Opus by Zaha Hadid, a project we worked together on for the best part of a decade. Now, we work to deliver both Langham Place, and Private Residences by Dorchester Collection. For us to have a hand in bringing two such illustrious hotel brands to the UAE for the first time is a tremendous responsibility, and illustrates the faith Omniyat have in us, which is fantastic. I look forward to seeing both Langham Place and Private Residences by Dorchester Collection progress towards the respective 2020 delivery targets.”

As for new projects and developments, BSBG’s Owner told us that because of the reputation BSBG has cultivated, the group’s involvement in key projects within the hospitality and leisure sector internationally looks set to continue. “The market perception of the BSBG brand is one founded upon integrity, high quality design and integrated delivery - extending beyond the Middle East to now include Europe and Asia. This is everything that I would want from the business, and everything large developers want from their consultants. This reputation has opened up many new and exciting doors to us, and I hope to be able to announce more projects within the international hospitality sector in the very near future.”

BSBG Media Team

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